Escape TikTok View Jail By Hacking SEO

TikTok SEO is a content creators get out of jail free card, only the opportunity is much bigger than Monopoly money. Today, we dive into the release of Creator Search Insights and how to take advantage of it. TikTok recently launched Creator Search Insights, which is a new feature that makes it easier to track trending search terms on the platform, find high demand topics, products, and content ideas that can take your views and engagement to the next level. “With these insights, creators can source inspiration for their content, tailor their creative strategies to meet audience interests, and create content that people want to see more of” - TikTok, public statement.

Creators can start tapping into these insights by typing "Creator Search Insights" in the search bar (creators will soon be able to find it directly from Creator Tools, in Settings). Creator Search Insights will surface topics that are searched for often. Topics can be sorted by category (like tourism, sports, and science) or For You (topics related to the type of content you create).

As a marketer, you are always searching for high visibility (demand), low competition (efficient) inventory - now Creators and Brands can also filter for content gap topics. These topics are searched for often, but aren't featured in a large number of videos on TikTok. Search value will also factor into the Creator Rewards Program, which means creating content related to in-demand search topics will increase creators' content's search value. Creators can see which topics are most popular based on a popularity score or the Recommended Topic label next to the search term. These topics have a high potential for engagement and creators can reference these labels as they shape their content strategies and chart their creative direction.

Creative Assistant

Given the new topics of inspiration you will now have, you may stumble upon a case of writer's block when it comes to content scripting, developing captions, or when you are searching for that perfect hook to captivate your audiences. So our advice is to let the AI do the heavy lifting and launch quicker on trending content. To put our money where our mouth is, we’ve created an AI powered Creative Assistant to help you create engaging content, faster. Simply ask our Creative Assistant prompts like “write a TikTok ad script for a skincare brand”, “give me 5 hook ideas for an Instagram ad about a beauty product” or “brainstorm creative ideas for my Youtube Shorts campaign” to get started.